IDENTITY

Our Brand

Simple yet meaningful

Master Brand

The TPSA brand logos were carefully planned to represent the two most fundamental concepts to TPSA's purpose, Law and Fire. Those two concepts are currently represented in our society through one common the symbol, The Thin Blue/Red Line. We incorporated the colors and design into our new and improved brand that is modern, up to date, and friendly. The clean curves of the typography show the friendliness and quality of our organization. This new modern brand reminds those who see it that TPSA is always moving forward and willing to accept new challenges and be future minded.

Square Outline
Square Filled
Square White
Square Black
Square
Core White Centered
Core White
Core Black Centered
Core Black
Core Centered
Brand

Attributes

The TPSA brand utilizes many elements and attributes to create the master brand. When making official TPSA documents please utilize these attributes so our brand is clear, cohesive, and concise.

Colors

Gradient
#4495de
#b3123d
Generate Image
#b3123d
#174076
Primary Colors
#b3123d
#4495de
Gradient Colors
#2e323c
#5d6371
#FFFFFF
BASE Colors
#ffd957
#4495de
Secondary Colors
#2e323c
#eae000
#269033
#ffa535
#0056b4
#9b0000
FOCUSΒ AREA COLORS

Fonts

Download Fonts
ONLINE FONT

Lato

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj KkLl Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj KkLl Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789

DOCUMENTATION FONT

Roboto

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj KkLl Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj KkLl Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789